"Some will argue that you can sound professional for $50, but they are wrong."
Laura Davidson, Shure executive, (also an incredible singer) didn't mince words when talking about budget audio on Dealcasters.
But before you panic about your bank account, hear her full perspective. Laura's viewpoint comes from a unique place - not just because she leads marketing for one of the most respected audio companies in the world - she's also an active creator herself with her Song 43 podcast and also an amazing career as an established singer and musician.
Laura's not saying you need to drop thousands. She's saying you need to reframe the investment.
"If you're making the time commitment to start creating and putting yourself out there, you are worth spending the money on yourself."
Her reality check hits different: "Think of how much groceries cost right now. Think of how much going out to dinner costs. What if you just skip that two or three times? Then you could afford the mic you wanted."
She recommends the Shure MV6 at $169 - comes with everything you need, no additional purchases required.
But here's what really stuck with us: her underlying message wasn't about spending more money. It was about valuing yourself enough to invest in your message.
Too many creators treat their content like a hobby while expecting professional results.
Laura's point is simple: if your message matters enough to share (and it does), it matters enough to share well.
How do you currently think about investing in your creative work? What would change if you treated it like the valuable thing it actually is?
Give this show a spin and feel free to let us know your thoughts!
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